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Website loading time and conversion

The web has made us impatient. We want information and we want it now. Not in 2 seconds from now but right now, immediately! If your website takes more than 5-8 seconds to load, it is possible to double conversion...

June 8, 2016 Read More

YouTube Video Ads

youtube video ads

Created by a team of former PayPal employees in 2005 and 18 months later bought by Google for $1.65 billion, YouTube is today the #1 video sharing website in the world, the second largest search engine (people use YouTube to...

June 5, 2016 Read More

Ad Copy Testing

Online Marketing Strategy

Ad copy testing is one of the easiest ways to improve your account’s performance. Here are the simple steps to testing ads: Write a new ad in an ad group Wait! Measure results Keep the winner ad copy and delete...

June 2, 2016 Read More

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